California Design. Made in Italy

When it comes to protecting your eyes and the sensitive skin around them, Electric’s signature melanin-infused lenses do it best.

JJF X ELECTRIC

JJF Knoxville

Electric wins the very first ‘Eyewear Product of the Year’ award presented by SIMA for the JJF signature Knoxville Sport series.

Shop JJF Knoxville

These guys make some of the best-looking performance sunglasses we’ve ever seen— a hard pivot from your uncle’s dorky runner shades.

...another trend leader in Golf.

We love Electric eyewear because it’s timeless: there is a style for everyone and for every season.