MEN'S SNOW
Style That Performs
Our passion for riding, sliding, driving up the mountain, and adventuring with friends has led us to combine elements of the past with innovations never before seen by Electric.
Goggles
Our deep-rooted 19-year history in the snow industry brings technology, innovation, and style.
Sunglasses
When goggles aren’t the best option, our melanin-infused sunglasses will protect you from the elements.
Accessories
Designed to protect you from the elements in style, our limited accessories are an easy way to improve your kit.
NEW
Electric X Volcom
We teamed up our good friends at Volcom to create another instant classic.
The Kleveland
Working hand-in-hand with one of the world’s most innovating and progressive snowboarders in the world, we developed our first ever signature goggle, the Kleveland. This season we are proud to announce the Kleveland+, a high-end performance enhancing upgrade.
The EGG
More lens, less frame. A toric lens provides the widest, least distorted, peripheral vision in our line. Classic minimal styling taken from the original EG2 make this our most functional goggle yet.
This One’s For The Kids
Smaller designs, perfect for kids’ faces, while still providing a modern fit with maximum peripheral vision.
GOGGLE AND GOGGLE LENS
Technical Information
Electric's simplistic approach to goggle design puts function first using proprietary construction techniques and quality materials. Our lenses are produced using the finest raw materials and manufacting techniques, all while offering 100% USA/UVB protection.