Style That Performs

Founded by surfers, for surfers, we draw inspiration from those who spend their days in and out of the water. Surf, sand, sun, repeat.

John John Florence

Signature Series

Working hand-in-hand with brand partner, John John Florence, Electric proudly introduces his first signature series sunglasses.

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Inspired by classic styling and design staples like the perfect pair of jeans and our love for the city it was named for, the Nashville is a throwback style, modernized.

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